The beginning
Morritos Snacks started as a plan B.
Lizeth always knew she wanted her own business. She practiced it informally for years. When the place where she worked closed down, that plan B became plan A.
On October 21, 2021, Morritos Snacks opened its doors. Not as just another venture, but as a family project. Frida was 14, Orlando was 11. Today they're 18 and 15, and they've grown right alongside the business.
The name "Morritos" comes from them. The logo includes them. It's not just a brand — it's the family.
"Ever since I was little I've had a longing to build a business of my own... and out of that longing — and wanting to include my children so they learn to grow as entrepreneurs and business owners — we've kept improving and working on our brand."
— Lizeth, founder